Implementation overview
Optimize Open Graph Twitter Cards for AI Previews
Optimized Open Graph and Twitter cards help AI systems generate better previews of your content when referenced in AI-powered search results and social platforms.
Social media cards won't directly boost your search rankings. However, they will improve how your content appears in AI-generated summaries and increase click-through rates from AI-powered discovery.
How to do it on Webflow?
1. Set up Open Graph fields in CMS
Add fields to your collections for: og:title, og:description, og:image, article:author, article:published_time
2. Configure Twitter card meta tags
In your page head, add Twitter card tags: twitter:card, twitter:title, twitter:description, twitter:image
3. Create dynamic preview generation
Use collection fields to automatically populate meta tags for each piece of content
4. Implement with Webflow MCP server
Use Webflow MCP server to automatically generate optimized social cards when publishing new content, including AI-friendly metadata
Do's
✅ Use high-quality preview images: AI systems often display these images in search results
✅ Write descriptive titles and descriptions: Make them informative for both humans and AI
✅ Include author information: Add author names and credentials to Open Graph data
✅ Test across platforms: Verify how your cards appear on different social platforms and AI tools
Do's
❌ Don't use generic descriptions: Avoid boilerplate text that doesn't describe the specific content
❌ Don't forget image alt text: Include descriptive alt text for Open Graph images
❌ Don't use misleading previews: Ensure preview content accurately represents the actual page
❌ Don't ignore character limits: Follow platform-specific limits for titles and descriptions